This event was an opportunity to create something modern and bold. For the color palette, we are reclaiming pink as a powerful color that is strong and empowering with hints of blue and red that enhances the energetic feeling.
Some of the digital assets that were created to promote the event. Phase 1 is of the campaign is to get 15 applicants! Phase 2 is to promote the event and get more coaches.
You can check out the live site here. Want more background? Check out this post by Stef Grieser. Also, you can read how this project was born in my medium case study.
